Telcel Multiverse Experience
Two Worlds, One Epic Experience
CLIENT: Telcel
DATE: May 2025
MAP: 1842-0099-4313
MAP: 2367–7778-8680
TYPE: Adventure | Battle Royale
Step into two immersive Fortnite Creative maps designed for Telcel, blending fast-paced action and playful exploration. These experiences were built to connect with younger audiences through interactive gameplay, gamified rewards, and branded mechanics that make Telcel’s 5G capabilities come alive.
The experience features Telcel Battle Royale, a fast-paced arena for 16 players with 5G-themed power-ups, Renato piñatas, dynamic live events, and vertical gameplay with rails, zip lines, and bouncing balloons; and Multiverso 287C, a social, futuristic playground focused on exploration, interactive mini-games, and Telcel Tickets that unlock exclusive rewards.
Both maps showcase fully customized zones, creative challenges, and varied gameplay that keep players engaged, whether competing in intense battles or exploring a vibrant, futuristic city. Sport elements like football arenas, racing circuits, and tennis-inspired challenges are woven into both maps, reflecting Telcel’s active sponsorships and promoting its connection with sports.
Engaging Gameplay and Brand Integration
Both maps feature thoughtfully designed zones that reflect Telcel’s identity while enhancing gameplay. Signature areas like the Gaming Zone, Festival Stage, F1 Racing Circuit, and Renato Statue Tour provide unique challenges and encourage exploration.
Players can race through parkour circuits, participate in paintball duels, or smash Renato piñatas to unlock power-ups, creating dynamic, memorable moments. Interactive mechanics—like collectible Telcel Tickets and mini-games—ensure high replayability, while thoughtful visual design and brand integration highlight Telcel’s 5G capabilities in a playful, natural way.
These experiences keep players engaged, balancing competitive and social gameplay, and demonstrate how immersive, branded worlds can foster meaningful player interaction.
